Collection Name: Denim Hearts: Broken But Built

Yo, we ain’t here to sugarcoat nothin'. Denim Hearts: Broken But Built is for the ones who’ve been through it all. The grind, the pain, the loss—nah, life ain’t always easy, but we ain’t never been the type to quit.

This collection? It’s built for the ones who know what it means to be knocked down but never knocked out. Who’ve had their heart broken, their trust betrayed, but still stand tall because that’s the real flex. The streets don’t care how pretty you look, but they’ll always respect you when you keep it moving through the struggle.

The denim’s raw. The stitches are real. We ain’t here to hide the flaws—we’re showing them off. Every rip, every thread, every scar. That’s the story. That’s the hustle. That’s what makes you who you are.

It ain’t about being perfect. It’s about being built. You’ve been through it, and you came out stronger. You wear your pain like armor, and that’s what this collection’s about. So wear it loud, wear it proud.

Because you might’ve been broken, but you were built for this.